Metrics > Time on Page
Time on Page
Definition: Measures the average time users spend on a specific page.
Formula:
Time on Page = Total Time Spent / Total Page views
Why It Matters:
A longer time on page indicates better content engagement.
How to Improve:
- Use engaging multimedia
- Improve content readability
- Add internal links to keep users browsing
Relevant Integrations:
Example Calculation:
If a page has 500 minutes of engagement across 1,000 views, then:
Time on Page= 500 / 1000 = 30 sec