Digital Advertising for Marketers
JapioDSP gives publishers the chance to monetize their publication while providing advertisers with a way to drive targeted traffic to their sites.
RTB Exchange Platform for Media Buyers
Reach out to your target audience across numerous channels at once, including mobile, video, display, and native.
Locations, devices, browsers, carriers, categories, and more can all be used to target your advertising campaigns.
Advertisers submit real-time bids on each impression, with the winning bidder receiving an ad on the website or app.
CPM and CPC Pricing
Your advertising campaigns are protected by the industry-leading pre-bid and anti-fraud technologies.
3rd Party Ad Tags
Monitor the campaign performance from a third-party tracking mechanism and optimize the traffic accordingly.
Integrate the tracking code in your website and track the sources of successful leads and sales.
Industry-leading pre-bid and anti-fraud technology safeguard your advertising campaigns.
Our traffic is completely transparent, and advertisers have full access to campaign data and statistics.
You can connect to our advertising platform through an API connection from your Web application.
Bot Traffic Detection
Bots are a significant part of internet traffic. Bots are linked to squandered advertising money and technical issues, as you should be aware. Ad spy bots have been known to hijack successful advertising campaigns.
Scraping is an automated bot threat in which thieves collect data from your website for illicit objectives such as reselling material or undercutting prices.
Low Quality Detection
Proper targeting is critical to the success of your advertising campaign. This allows you to identify inactive users and reduce the likelihood of your advertising campaign failing.
Traffic Quality Is Verified By Adscore
Adscore divides traffic into five categories: human, proxy, low-quality, and, of course, bots. This tool allows you to optimise site traffic for your ad campaign.
The Most Effective Advertising Media Channels
One of the most popular and conventional forms of internet advertising is banner advertising. It allows you to promote your products or services using banners of various sizes. All of the usual IAB sizes are supported.
Display advertising is a sort of online advertising that includes banner adverts, rich media, and more. Images, music, and video are used in display advertising to transmit an advertising message.
While promoting the sale of a product or service, our display advertising raises brand awareness and recognition.
The integration of marketing content with a website or service in such a way that it blends in with the rest of the material given in terms of substance, structure, style, or placement is known as native advertising. The employment of editorial messaging within paid advertising space is known as native advertising. Instead of a standard banner advertisement, the advertiser’s message is conveyed through editorial content that is clearly identified but tailored to the website’s flow.
Native advertising is blended into the surrounding platform so that the recipient is not distracted. It should instead provide material that the user is already interested in.
The online video ad style is one of the most popular and effective forms of advertising today.
Video advertising is cost-effective, trackable, and highly targeted, allowing you to get your message in front of the right people with the least amount of waste and the greatest amount of impact.
Customers can click through to your website’s homepage or specific landing pages by using interactive calls-to-actions, such as special offers, in online video advertising.
Push Notification Ads
Push Notifications are a fun and easy method to communicate with your target audience. You can greatly enhance content engagement and give your clients a positive user experience.
When a user opts in to receive push notifications, they receive a text or rich media message from third-party applications.
The goal of push notifications is to provide value, such as content, coupons, or time-sensitive alerts, to entice users to return to the app.
Pop Under Ads
A fullscreen window that appears behind the website’s browser window. When a person visits a website that has pop-under adverts, the pop-under will open in a new browser window that is concealed beneath the user’s existing browser. When a person closes their current browser, the pop-under advertisement will be shown, making it less invasive, more acceptable to users, and less likely to divert visitors away from the publisher’s website.
Advertisers can trademark their product while also providing appropriate product information to users using a pop-under ad. It can also supply advertisers with no creatives to use as a pop-under advertisement any landing page on their website.
Engage Your Target Audience
Who Benefits From Native Advertising?
We have a large inventory of traffic that is ready to go. To ensure the best-performing ad placements on the best-performing websites and apps, Japio is directly connected to a wide range of SSPs and real-time exchanges.
Who Benefits From Native Advertising?
Native advertisements are used by Fortune 500 companies and small businesses to target audiences at critical periods when they are already consuming content and looking for fresh information. These campaigns can help you get the most out of your advertising budget by focusing on high-level brand awareness as well as down-funnel leads and sales.
Native advertisements have been accepted by publishers as an essential technique for selling content across platforms and devices. Opt-in native units encourage meaningful user activities without affecting the overall user experience, leading users to high-value pages like video and sponsored content. microsites, among other things
Native advertisements eliminate the annoyances of pop-up or pre-roll ads in favour of a more respectful exchange with consumers, allowing users to discover and engage with branded content on their own terms.
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