Facebook Ads campaign performance dashboard template
Template Created By 
Japio
With the Facebook Ads dashboard template check the engagement of your ad campaigns, money spent, click activity and so much more.
You can use this dashboard for free
Advantages of Facebook Ads campaign performance dashboard template
Connecting Facebook ads accounts will be advantageous because:
- You can check the number of clicks your ads get
Learn about the number of clicks your campaign receives over a specified date range.
- You can see how often your ads are shown
Check the number of times your ad campaign is seen and compare it across different time periods to make changes.
- You can see the engagement of your ad campaign
Analyze the engagement your ad campaign receives and ensure that you are targeting the right audience.
- You can monitor the amount spent on every campaign
Keep a track of the costs over a specified date range and compare it across different time periods to measure growth.
- You can analyse your ad campaigns effectively
Learn which campaigns have the lowest cost per click or generate the maximum number of impressions. This helps you make an informed decision.
- You can allocate your budget effectively
Learn about successful ad campaigns and allot your budget accordingly.
The template has one-click integrations
Facebook Ads metric
Data can be pulled from databases, spreadsheets, native integrations or APIs if you do not use Facebook ads.
Facebook Ads metrics included in this template are:
- Frequency
The average number of times the ads is viewed by the user in a specified date range.
- Post engagement
In the specified date range, the number of actions taken by the users for the ads.
- Impressions by Ad
In the specified date range split up by Ad, the number of times the ad was seen.
- Link clicks
In the specified date range, the number of clicks on ad links, on or off Facebook owned properties.
- Amount spent by campaign
The overall amount spent on campaigns, ad or ad set in a specified date range. This is split up by campaigns.
- CTR (link click through rate)
In the specified date range, the percentage of times people viewed the ad along with a link click.
- CPM (Cost Per Mille)
In the specified date range, the average cost for 1000 impressions.
- CPC (Cost Per Click) by ads
In the specified date range, the average cost for each click (all) split up by ad.
With our integration with Facebook ads, which other campaign elements can be tracked and monitored? Let’s find out.
With our integration with Facebook ads, extra data can be pulled.
- Return on ad spend (ROAS)
- Independent campaign/ad performance
- Campaign progress
- Ad spend and budget
- Cost per impression (CPM), lead (CPL) and click (CPC)
- Downloads, sales, clicks and leads, etc.
The Facebook ad elements that are already available with Japio can be used in different ways. To make it easier, you can use Data calculations and Query builder to widen the metrics and its combinations that can be tracked with Facebook ads.
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