Facebook and Google ads paid marketing overview dashboard template

Template Created By Japio

Manage the ROI and the performance of your paid campaigns on a single platform with the Facebook and Google ads paid marketing overview dashboard template.
You can use this dashboard for free

Advantages of paid marketing overview dashboard template

Connecting Facebook and Google ads accounts will be advantageous because:

Learn which keywords are relevant to your Google Ads campaign to enhance the overall performance of your campaign.

Analyze the amount spent on both channels and measure the ROI to plan your investments ahead of time.

With an emphasis on impressions and current spend, you can easily decide which campaigns should be continued and which campaigns need to be stopped.

Monitor cost per click, impressions, click-through rate, etc. effectively.

When a user converts from the ad campaign, check how much that would cost you.

The template has one-click integrations

Google Ads metrics

Facebook Ads metrics

Google Analytics metrics

Data can be pulled from databases, spreadsheets, native integrations or APIs if you do not use Google ads, Facebook ads or Google Universal Analytics

Google Ads metrics included in this template :

Facebook Ads metrics included in this template:

Number of times the ads were viewed. For each campaign the date range is displayed.

Google Universal Analytics metrics included in this template:

With our integration with Facebook ads, which other campaign elements can be tracked and monitored? Let’s find out.

With our integration with Facebook ads, extra data can be pulled.

Return on ad spend (ROAS)
Independent campaign/ad performance
Campaign progress
Ad spend and budget
Cost per impression (CPM), lead (CPL) and click (CPC)
Downloads, sales, clicks and leads, etc.

The Facebook ad elements that are already available with Japio can be used in different ways. To make it easier, you can use Data calculations and Query builder to widen the metrics and its combinations that can be tracked with Facebook ads.

With our integration with Google ads, which other campaign elements can be tracked and monitored? Let’s find out.

With our integration with Google ads, extra data can be pulled.

Conversion analysis
Cost analysis
Keyword analysis
Ad group, engagement by ad and ad campaign
Conversions, impressions and clicks, etc.
Downloads, sales, clicks and leads, etc.

With our integration with Google analytics, which other campaign elements can be tracked and monitored? Let’s find out.

With our integration with Google Universal Analytics, extra data can be pulled.

Social media engagement
Website traffic and conversions
Campaign performance
SEO results
Paid advertising
Landing page performance
Lead demographics and traffic, etc.

With Japio, numerous Google Universal Analytics metrics can be envisioned in different ways. A variety of metrics and its combinations can be tracked with Google Universal Analytics.